4 Reasons Your Email List Means More Than Facebook Fans

I love Facebook. I love social media. Both with a passion. Probably even more than my website, my blog and my email list. But I am coming to the realisation that there is probably a ton more value and more potential held in building the email list than in marketing through my Facebook page. I think I’ve nailed the 4 …

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6 Tips To A Successful Facebook Ad Campaign

If you are on Facebook a little or a lot, you will have seen and heard of Facebook ads. Anyone on Facebook can run their own ad campaign to drive traffic to their Facebook page or to their website or to their squeeze page. The massive benefit of Facebook ads is that you can micro-target potential fans and customers based …

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Why You Shouldnt Outsource Twitter

I speak to plenty of social media experts and the general consensus I see is that you can outsource a lot of the behind the scenes stuff in social media – the research, the strategy, the planning, the brainstorming, the ideas, the design – BUT you shouldn’t outsource the face of your online presence. Couple of weeks ago, a bit …

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Be Warned: Facebook And The SSL

If you have any custom hosted content hosted outside of Facebook (since the switch Facebook made from FBML to iFrame, that probably means most of you), then you may or may not know that from 1 October 2011, ALL Facebook content must be hosted on secure SSL certified servers. Right now, a lot of users log in to Facebook with …

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Why You Need A Good Twitter Bio

People put a lot of emphasis on your Twitter content to get you new followers, often ignoring something even more basic. Your profile bio. One of the best ways to get new followers is to follow someone in the first place so you can engage them. The thing is that your bio is probably one of the very key things, …

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[VIDEO] The Low Down On Google+

Another video analysing Google Plus, this time from Rocket Boom. Explaining how Google+ fits in nicely between Facebook and Twitter, addressing a bit of sharing functionality which neither Facebook or Twitter could do properly. Will Google+ mean that the internet giants have finally hit the social network nail on the head? How will Facebook and Twitter respond? Check it out!

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Why I Unfollowed A Social Media Giant On Twitter

When I first got into social media, I was always looking at what the top social media experts were doing, finding my role models, trying to see how I could be different – what would set me, my image, my reputation and my clients apart from the rest of the herd. During that time of course, I have picked a …

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How To Become A Twitter Celebrity

Twitter is one of the biggest social networks in the world, and being a celebrity on there, with a 5 or 6 digit following means that with a few easy steps, and regular maintenance you can market yourself virtually on auto pilot. It’s one of those things – when you are a big name, you attract attention BECAUSE you are …

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Is Your Business Using FourSquare Properly?

The geo-tagging social network FourSquare recently announced it hit 10 million users. For those of you not familiar with it, you use FourSquare to check into places, leave a few tips and browse what’s happening around you. If you check in enough times, you become “mayor” of a certain place and rule the roost figuratively speaking. You also get badges …

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Facebook Foul Play Over Video Calling URL?

We have all heard about Facebook’s video calling partnership with Skype, which was launched last week. The URL it is hosted on is www.facebook.com/videocalling Logical choice right? You put your own video calling service on your own site’s video calling URL. Well Samuday Web Technologies beg to differ and rightly so I think. For you see, up until 7 April, they …

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