A Fantastic Facebook Case Study

When I get asked by clients for an example of a great Facebook page, something which is being run the way it should be run, I pretty much always direct them to check out page. And that is from a London based personal training company called Ultimate Performance. You can see their Facebook page for yourself here: Click Here 2 …

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The Single Best SEO Strategy You Can Use

SEO is this business’s main breadwinner and that is probably because of the success we have achieved with it. In case you missed what I am doing with one of my own websites, check out the SEO case study. Google has made some big changes… …to the way they rank websites. Last year there as the Google Panda update, which …

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Facebook Pages Being Merged Or Disappearing

Bit of an unusual situation I want to talk about. This hasn’t happened to me or any of my clients, but a good friend of mine… Disappearing And Merging Facebook Fan Pages So this is what happened… The person in question runs a fan website for a celebrity. They run a corresponding Twitter account and also used to run a …

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How To Create A Successful Social Media Strategy

I don’t like when people say social media is EASY…because it’s easy only if you already know how to use it! Would YOU on your own, be able to work out ALL of these…..? I didn’t think so. But there are some things you can do to make it much easier for you to manage, until you decide it’s the right …

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What Pages Are Liking You?

How to see which pages liked you on Facebook… This is a pretty new feature on Facebook. Start with the basics – you set up a Facebook page for your business first of all. This is the one that Facebook users hit the ‘Like’ button on. If you have a ‘Friend’ or ‘Subscribe’ button, you shouldn’t be using this for …

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Why I Don’t Like ‘Like Exchanges’

Whenever I am on a social networking site, be it Facebook, Twitter, LinkedIn – or even things like forums and message boards, one of the things I see happening A LOT is people with Facebook pages trying to do something called a ‘like exchange’. In other words, you like someone else’s page and they like yours in return. My advice …

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How To Achieve A Winning Online Presence

Your image plays a huge part in whether or not you’re successful online. A good image, a good first impression sets the right tone for your site visitors to experience what you have to offer. Good clean navigation, quick loading time and elegant graphics. Using a professional web designer will give you that edge. There are many web site design …

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Don’t Do Free!

One of the things I have come to realise in my business life is how potentially lethal giving stuff away for free can be for you. And there are plenty of reasons for it. Not least that more sceptic buyers will automatically say “What’s the catch?”. Quality Over Quantity Sure, you will make promoting your business a lot easier if …

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Things I Dislike About Twitter

There are a lot of things I like about Twitter. It is simple to use and understand after your initial learning curve, it is really easy to build a following. You get a lot of news before even major networks cover it. You can find out a lot about the world through what is trending. I don’t mean things like …

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Are You Using Pinterest For Traffic?

Some of you may or may not have heard of Pinterest. I’ll be completely honest, I have a couple of profiles on there – one for personal use (pinterest.com/theabhig), one for business (pinterest.com/webbusinesslabs) and I don’t really get it. I mean I understand the technical thing – you find a picture or image you like and you ‘pin it’ to …

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